A SOBER AWAKENING IN SWEDEN

A Sober Awakening in Sweden

In the heart of Scandinavia, a quiet revolution is underway. Swedes, once renowned for their love of fika and after-work drinks, are increasingly embracing a sober lifestyle. This trend toward moderation, known as "Sober Sweden," finds its roots a growing awareness of the positive impacts of reducing alcohol consumption. From trendy sober bars to o

read more